Senior Digital Marketing Specialist - eCommerce

As a Senior Digital Marketing Specialist focused on eCommerce, you will plan, execute, and optimize digital marketing campaigns to drive online sales and customer engagement. You will manage and improve the eCommerce platform experience, working on SEO, SEM, email marketing, and paid advertising strategies. The role requires analyzing campaign performance data to derive actionable insights and improve conversion rates across digital channels. You will collaborate with cross-functional teams including product, content, and design to ensure cohesive brand messaging and user experience. Additionally, you will stay current with digital marketing trends, tools, and best practices to continuously enhance the organization's online presence and revenue.